More Girls Target Archery, Inspired By ‘The Hunger Games’
The indoor shooting range at Archery in the Wild in northern Colorado used to be dominated by camouflage and hunters. But on this Saturday morning, the archery range is dotted with ponytails and 7-year-old girls like Y'Jazzmin Christopher.
The popularity of The Hunger Games series is fueling an interest in the sport of archery, particularly among girls. Some sporting equipment outfitters say they've seen a big boost in bow and arrow sales since the film series began in 2012.
Following in the footsteps of Hunger Games heroine Katniss Everdeen, who's fiercely talented with a bow and arrow, is one reason Y'Jazzmin came through the door here this fall.
Her mom, Alicia Christopher, says positive reinforcement has kept her daughter coming back. Y'Jazzmin competed in her first tournament earlier this month.
"Watching the way that she's developed confidence in what she's doing — she's very confident," Alicia says. "She used to be a really shy person, but now she's opening socially."
Alicia recently purchased a recurve bow for Y'Jazzmin. It cost about $130. And while that may sound pricey, archery store owner Boyd Wild says…